Markeret Joins FasterCapital LaunchUp Program to Revolutionize Women Influencer Market

Markeret has partnered with FasterCapital through the LaunchUp program to accelerate its mission of empowering women influencers. By combining AI-driven technology with global startup support, the collaboration aims to close gender pay gaps, expand equitable brand opportunities, and scale Markeret’s impact across the $154 billion influencer marketing industry.

Markeret, an AI-powered platform dedicated to empowering women influencers, announced a strategic partnership with FasterCapital through its LaunchUp program. The collaboration aims to address gender pay disparities, unequal brand access, and confidence challenges faced by women creators in the rapidly growing influencer marketing industry, a $154 billion market. By leveraging AI-driven influencer discovery, fraud detection, and campaign optimization, Markeret provides an inclusive, scalable platform that ensures fair pay and transparent brand collaborations.

Through FasterCapital’s global network, mentorship, and capital-raising support, Markeret plans to accelerate product development, expand across Southeast Asia, and strengthen its fundraising efforts. The partnership reinforces Markeret’s vision to become the leading platform for women influencers while driving meaningful social impact and long-term transformation in the influencer marketing ecosystem.

Manila, Philippines & Dubai, UAE – July 24, 2025

Markeret, an innovative AI-powered platform focused on empowering women influencers, today announced its strategic partnership with FasterCapital through the LaunchUp program. This collaboration aims to accelerate Markeret’s mission to address gender pay disparities and boost confidence among women content creators across Southeast Asia and beyond. The partnership combines Markeret’s cutting-edge technology and market insight with FasterCapital’s global reach and startup acceleration expertise to unlock a $154 billion market opportunity.

Market Opportunity & Problem Statement
The influencer marketing industry continues to grow rapidly, with a projected annual growth rate of 25%. However, women influencers face significant challenges including lower earnings compared to male counterparts, selective and unequal brand deals, and unrealistic beauty standards that negatively impact self-esteem. Markeret targets these inefficiencies by creating an inclusive platform that provides equal or higher pay for women influencers from diverse backgrounds, addressing a critical gap in the $154 billion influencer market. This white space presents a unique opportunity to disrupt traditional influencer-brand dynamics and foster equity.

Startup Solution & Differentiation
Markeret leverages AI-powered influencer discovery, fraud detection, and campaign performance optimization to connect brands with women influencers efficiently and transparently. Key features include confidence booster workshops, a diverse brand deal marketplace, sentiment analysis, and predictive campaign adjustments to maximize impact. Unlike niche agencies or generic platforms, Markeret offers a peer-to-peer model with no subscription fees for influencers and competitive pricing for brands, ensuring accessibility and scalability. Early traction includes a growing influencer network and positive brand collaborations, positioning Markeret as a market leader in female influencer empowerment.

FasterCapital Partnership Value
Through the LaunchUp program, Markeret gains access to FasterCapital’s extensive global network, capital-raising guidance, and strategic mentorship. FasterCapital’s rigorous selection process underscores Markeret’s innovation and market potential. The partnership will accelerate product development, market penetration, and fundraising efforts, enabling Markeret to scale rapidly and solidify its leadership in the influencer marketing ecosystem. This collaboration exemplifies FasterCapital’s commitment to supporting startups that drive social impact and industry transformation.

Executive Quotes

Hesham Zreik, Founder of FasterCapital, said:
“Markeret addresses a critical and underserved segment in the influencer economy by championing gender equality and inclusivity. Their AI-driven approach combined with a clear social mission aligns perfectly with FasterCapital’s investment thesis. We are excited to support Markeret’s journey through our LaunchUp program and help them scale their impact globally.”

Prof. Coleen Danielle C. Natividad, Founder and CEO of Markeret, stated:
“Our partnership with FasterCapital is a pivotal milestone that validates Markeret’s vision to transform the influencer landscape for women. Together, we will accelerate our platform’s growth, empower more women creators, and foster equitable brand collaborations. This collaboration strengthens our resolve to close the gender pay gap and uplift women influencers worldwide.”

Growth Trajectory & Future Plans
Markeret plans to leverage the partnership to expand its influencer network, enhance AI capabilities, and launch confidence-building initiatives throughout 2026. Key milestones include securing seed funding, increasing brand partnerships, and scaling across Southeast Asia. With a clear roadmap toward Series A funding in 2027, Markeret aims to become the leading platform for women influencers, driving systemic change in the influencer marketing industry.

About Markeret
Founded by Prof. Coleen Danielle C. Natividad, Markeret is a pioneering AI-powered platform dedicated to empowering women influencers by ensuring equal pay, diverse brand opportunities, and confidence-building support. The company’s mission is to dismantle gender disparities in influencer marketing and create an inclusive ecosystem where women creators thrive.

About FasterCapital

FasterCapital is a global venture builder and online incubator dedicated to co-funding and co-founding innovative startups. Established in 2014, we are now #1 venture builder in terms of number of startups that we have helped, money invested and money raised. It supports startups worldwide through various programs, including funding assistance, business development, and technical support. The LaunchUp program is designed to help early-stage startups build scalable solutions with mentorship, strategic guidance, and network support.